Buddy system, pumpkin spice alternatives, and a pandemic kid book worth crying through
Hi there,
Earlier today, my friend Becca and I cohosted a workshop on brand and consumer insights (reply if you’d like the replay link!). It was so fun and reminded me how amazing it is to work with people you know and trust, and who complement your skills and expertise. This might sound obvious but it’s something I’ve been missing lately in my professional life. I am lucky to get to connect and work with super smart founders and companies all the time but it’s usually just me on my side, which gets lonely and makes it easy to second guess myself. That’s why, as part of my ongoing optimization drive, I’m aiming to team up with friends to work on projects together. Buddy system, right?
On the kid front, we’re somehow weeks out from Halloween and I’m very grateful for the Primary Costume Concierge service, who is helping fulfill Lilly’s dream: “I want to be Rey on the top and Princess Leia on the bottom. And Finn will be BB8.” If you’re in a pinch, I highly recommend browsing their easy DIY ideas; that’s how we came up with our Cookie Monster and Princess Poppy of years past. And, if you’re wondering, Rob is going to be “Luke when he gets old” and I’m going to be Queen Amidala.
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